Graphic & Interactive Design - Requirements
This track is designed for those who have interest in publication, information and interactive design. The graphic design track consists of thirteen course units and is built on the foundation of the common core of four courses. An internship during the final semester of the program provides real-world experience.
ART 113. Global Perspectives in Art History to the Renaissance
The basic problems of the development of Western art are considered
in terms of the major civilizations and epochs that produced them from
ancient civilization to the Renaissance. Also introduces Non-Western art, such as African, Asian, Islamic, Judaic, Aboriginal (Australia and New Zealand), and Art of the Americas. (Fall.)
ART 142. Visual Foundations
Visual Foundations: Composition, Color and Design is a guided investigation of basic concepts and techniques of visual organization. The course will address both the theory and application of two-dimensional design and color using a variety of concepts, media, and techniques. Through a series of weekly projects, students will develop awareness of the formal elements of composition, a working knowledge of fundamental design principles, and an understanding of the interrelationship between form and content. The formal elements of design include line, shape, value, color, and space and principles of organization – harmony, variety, balance, proportion, scale, dominance, movement, and economy. Learning to analyze one's own work and the work of others is as important a skill as making the work. Students will learn and use the appropriate vocabulary necessary to verbalize their creative process and critical thinking.
ART 170. Drawing I
Skills and critical understanding of the fundamentals of drawing: composition, perspective, value, and balance are developed through rendering the observed world. Students engage in the pictorial issues
of drawing, in particular the relation of subject and context. These fundamentals should be taught in context with a pictorial language,
rather than elements of abstract design. (Fall and Spring)
ART 180. Painting I
Emphasis on investigation as related to historical, individual, and
creative problems of space, composition, structure, and image. (Fall)
Additional Required Courses
ART 131. Introduction to Graphic Design
Foundation skills in the formal and conceptual principles of graphic design including concept, composition, legibility, language, and typography. Projects develop visual literacy and skills in text, drawing and image production using the Macintosh computer as the primary design tool. Critical thinking is stressed through the analysis of content and its most effective form of visual presentation.
ART 268. Digital Photography
Digital Photography is a critical seminar for the production and study of digital image making. Students will learn the basic technical and operational skills involved in creating photographic work electronically. Discussions and readings will investigate issues pertaining to art and media culture, as well as the similarities and differences between the objective nature of traditional photography and the inherent subjective quality of digital imagery. The class will build a critical, theoretical, and artistic framework in order to help students develop their own unique vision in the context of digital art making.
ART 229. Modern Art (Writing Intensive)
Development of European and American Art from the Post-Impressionists (1890s) to Pop Art (1960s). Prerequisite: ART 113, ART 114 or permission of instructor.
AR 230. Typography and Information Design
What language is to writing, typography is to graphic design. Today’s designers, who work primarily in digital media, create messages that are both “virtual” (time-based and in perpetual motion) and fixed in place by ink on paper. This course explores how typography shapes content. Legibility, emphasis, hierarchy of meaning, personal expression, and appropriateness are developed through designing with letters, words, and texts. Students will learn the principles of clear, strong, and effective design using current design applications and technology. Projects will investigate design as rhetoric, information, and artwork. Prerequisite: ART 131.
ART 231. Publication Design
The design of magazines, books and brochures involves collaborations between writers, designers, and editors. Through the design of several types of publications, students learn how to analyze and organize interrelated levels of written and visual narratives. Design, research, planning, editing, and computer skills are developed and combined with the investigation of a clear and appropriate design vocabulary. Projects will be done in a Macintosh platform utilizing the software programs Adobe InDesign and Photoshop. Prerequisite: ART 131.
ART 331. Graphic Design: History and Practice
Students develop and refine visual and problem-solving skills through design, research, and writing. Skills will be enhanced in text and image-based design programs. Slide lectures and readings on graphic design history and theory focus on grounding the practice of design in its cultural and historical context. Projects may include identity design, resume writing, and newsletter design. Prerequisite: Art 231 or permission of instructor. (Fall)
ART 346. Interactive Design
An introduction to multimedia includes projects focused on the principles of information design -- fundamental strategies for making the complex clear. Instruction in creating and preparing Web graphics and the design and critique of Web sites, maps, and signage systems. Advanced skills are developed in image creation and manipulation. Prerequisite: Art 331 or permission of instructor. (Fall)
ART 373. Design Internship (Spring senior year)
Students will work 12 hours per week at a graphic design studio, publishing company, or printer. In addition, a weekly seminar will focus on portfolio development, ethical and professional standards, career preparation and graduate school. In addition, students will develop a unified body of work to present at the Senior Thesis Exhibition and senior art scholarship talk. Prerequisites: Senior standing and permission of faculty supervisor based on portfolio review. (Spring)
ART 374. Portfolio Seminar
Development of sequential graphic design projects that result in a cohesive portfolio appropriate for applications to graduate school or internships. Projects will include identity design, an artist statement, and résumé writing. Prerequisite: ART 231, Publication Design. Senior status, Graphic Design track. (Fall)
Recommended Courses: Art
ART 114. Art History Since the Renaissance
Study of the major movements in Western art from the Renaissance to the present. (Spring)
ART 254. Digital Video
Digital Video focuses on the study of moving imagery and its use as an artistic tool for creative expression and social inquiry. Starting with problem solving and idea generation, students will move into the traditional language of film, and the theories, disciplines, and procedures used to plan and produce works in video. Through a combination of classroom lectures, demonstrations, discussion, and hands-on experience, students will learn the basic technical and operational skills involved in video making as well as creative strategies for producing their own individual works. (Spring)
Any Special Topics in Graphic Design or New Media
Recommended Courses: Other Disciplines
ENGL 202. Expository Writing
ENGL 203. Business Writing
ENGL 131. Public Speaking
ENGL 223. Creative Writing
MATH 109. Math for Design
Economics and Business Management Courses:
MGMT 220. Consumer Behavior
MGMT 251. Marketing Management
MGMT 311. Marketing Research (MGMT 251 is prerequisite)